Here's a screen grab from a really bad new TV ad for Danone 'Shape' yoghurt.
My point isn't that the ad is bad though.
It's this: why pay for a celebrity who is so un-famous that you need a super to tell people who they are?
maybe she paid them?
my god, they didn't really get tess daly to do this ad, did they? blimey, it is her, cos it says so! holy fuck, danone have really pushed the boat out to get the a-list celebs. wow. tess daly. whodathunkit?
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