Tuesday, June 03, 2008

What's The Very Worst Thing A Brand Spokesperson Could Do?


Probably this.

Fern Britton, presenter of TV's 'This Morning', was collecting £200,000 a year to be the face of slimming aid product Ryvita. Pleasingly for the Ryvita people, she lost weight. However, she failed to mention she had had a gastric band operation. Full story here.

I love this quote from the Client:

"The facts as we see it are simple, Fern has lost weight through a regime of healthy eating and exercise," said Nigel Nelms, the marketing director at Ryvita.

"The gastric band... may or may not have helped her in the early days but we respect her rights to privacy on this personal matter."

I love stories like this. The glittering mask that is advertising, just sliding off the face of reality for a second.

We've seen Adidas spokesperson David Beckham snapped in Nike shoes before, and Sainsbury's frontman Jamie Oliver's wife with Waitrose shopping bags. But this beats those.

I think we'd have to make some up to do any better. Here's my Starter for 10:

"Kris Marshall arrested for keeping stepdaughter in cellar."

Add your own in the Comments below.

14 comments:

Anonymous said...

Not advertising, but I don't think anything beats that self righteous twat Alastair 'not only a danger to himself, but other road users around him' Stewart getting arrested for drink driving...... twice.

Anonymous said...

the churchill dog is a holocaust denier.

Adam said...

"Geordie mum out of 'the picture' after being paralyzed from neck down after falling on Josh's scoota"

Anonymous said...

Nothing to do with the thread but I must say I'd like to have a go on Fern's boobs. Before the op or after.

How ironic the word verification is asking me to type in "boobiwangs"

Anonymous said...

The teletext cats owners house gets trashed while they're away after they place an ill-advised party invite on facebook

kate moss said...

Brains from Thunderbirds freezes water into dildo shapes which he uses on the limp, rohypnoled form of Joe 90.

Then he rolls a copy of The Economist around his tumescent member and runs around Tracy Island screaming, 'My love truncheon is a gift bestowed upon me by the baby Jesu. I can only perform his wishes by dipping it into the holy water of Lady Penelope's fanny and Parker's bum.'

rjhayter said...

"New round of Economist ads dumb down what was the best poster campaign of the last 25 years."

Oh, wait. That one's true.

]-[appy Thought said...

Declan's Mum from Claims Direct tripped over that wire on purpose because her boss wouldn't give her a raise

Anonymous said...

werther's original grandad made me suck his toffee.

Anonymous said...

Alan Hanson, Lulu, Nick Hancock and Denise Van Outen promoting a supermarket. What a fucking joke.

Anonymous said...

Scamp, that starter for ten is fucking crass.

Anonymous said...

In Kerry Katona's case, I think the worse thing a brand spokesperson can do is be alive.

Professor Fillybuddy said...

Parkie, Frostrup and Grant Mitchell get nicked by Operation Ore for being part of a paedo ring and having illegal images on their Sky hard drives.

Jordan chase said...

Nothing to do with the thread but I must say I'd also like to have a go on Fern's boobs. Before the op or after.
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