Thursday, November 27, 2008

The Ten Biggest Cocks And She-Cocks In Advertising... Ever




Following on from this and this, angry genius Charlie Brooker has made another damn funny programme about advertising. Well worth watching the whole thing via BBC iPlayer here.

In case you can't, here's Charlie on a 1970's Twix advert:

Anyone who fails to buy a chocolate bar that can be easily shared with attractive members of the opposite sex is a girlfriendless loser destined to catch the bus home and spend the evening wanking and tying a noose.

On the acting seen in ads:

There's a whole range of facial expressions that human beings never pull in real life, only in commercials. Expressions which register emotions like 'good value'

On the Gold Blend couple:

Stop talking about coffee and start fucking.

And on advertising in general:

5x worse than the Nazis.


Ah yes, but we can laugh at ourselves. So maybe we're not quite as bad as Hitler's mob...

Thanks to ben for the tip

24 comments:

Sebastiano said...

Someone f#*k someone is lolosaur.

Anonymous said...

What a misleading headline

I thought it was going to be a list headed up by B** L****** & M*** W***

brake dollinge said...

he called me the most terrible swear you can say in his guardian column a while back.

it was something of a high-water mark.

Anonymous said...

Consonant Vowel Consonant Consonant
Genius.

Anonymous said...

Ed Morris to BMB anyone?

Anonymous said...

it was somewhat funny but not as good as his original "the ten biggest cocks" piece. starting the show by stating he didn't know anyone in advertising only highlighted the weakness as well. he could have gotten so much insight from the folks in the trenches here.

Rachel said...

ahh, but Godwin's law comes into play so Booker automatically loses the argument.

Anonymous said...

Talking of cocks the A list is out. How about a thread on the best and worst stuff those in it have said Scamp?

rhayter said...

How come you're not in the A-list, Scamp? I thought you were Campaign's favourite blogger, but I looked under 'S' and 'V' and couldn't find you.

Charlie Brooker to become ECD at Lowe?

Anonymous said...

Tiger Savage: Q: If you could be anyone else in the business who would it be? A: Charles Saatchi - because he keeps himself to himself.

What? I would have thought as a desperate self publicist she'd hate to keep herself to herself.

cleaver said...

Surely that spot with the Nickleback song is all the evidence you need in your "advertising for atheism" campaign.

Come to think of it, the continuing existence of Nickleback probably does the job on its own.

Anonymous said...

It's actually not that funny, like most ads I couldn't wait for it to end so I didn't have to listen to that twat anymore.

Anonymous said...

Let's clear this up once and for all.

Ooh, he wrote Nathan Barley (shit).

Ooh, he collaborated on a defunct sketch show called Spoons (shit).

He says swears in a loud voice to make himself funny. It isn't.

Charlie Brooker = Bellend.

Anonymous said...

Richard hayter aka rhayter - are you some sort of official ad commentator? What are your credentials Sebastian? Every day you've got something to say on brand republic, and most of it twaddle.
I smell a planner, so I'm guessing you've always been overlooked for jury service, and feel the need to vent your frustrations on the rest of us.
Please cease.

]-[appy Thought said...

Anyone else feel that a lot of the actual show was a collection of quite cheap shots? I mean, to attack advertising based on an ad from the 50s seems a bit petty, especially when he admits that ads are reflections of the time they were produced.

Gordon Comstock said...

Anon 9.59 -

No, no. This is reason Charlie Brooker is worthy of your respect:

http://www.tvgohome.com/archive.html

And his view of advertising is more or less that of anyone that doesn't work in advertising. It was probably yours before you started working in advertising.

Anonymous said...

I watch a lot of Screenwipe and I thought this show, though funny, was the least thought out of the lot. Having e-sure up next to the Cadbury's gorrila when they're from very different worlds kinda hints at a lack of research. But then again I don't work in TV o film so maybe he's talking bullshit all the time.

But he's a fan of The Wire so I'll let him off.

Anonymous said...

I thought his observation about gorilla was pretty much spot on. You think it's from a different world to esure because you like it. If you don't think it's 'absolute fucking genius' then you'll think they're from the same sack of uncreative dog cock

Anonymous said...

They're from two different worlds because Gorilla was produced by one of the country's top agencies and e-sure was produced by Winner. Just had a problem with the way he was throwing all the personal loan ads in the same boat as the branding stuff.

two different cultures, to me anyway.

rhayter said...

"Richard hayter aka rhayter - are you some sort of official ad commentator?"

What's that got to do with anything, Anon 10.03?

For the record, no I'm not. I work in advertising. So it's my job to have an opinion about advertising. And I've not been stupidly busy this week, so I've had the time to post here and on brandrepublic.com

And I find Brooker funny. I used to read his work in my mate's PC Gamer (?) magazine, and I read TV go home. OK, so he takes pretty easy shots at advertising, but generally, he makes me laugh.

Is that alright with you?

john woods said...

E-sure had a winner but Gorilla was a winner.
There's truth, lies and advertising. Which imho is a good book by Jon Steel.

If This Is A Blog Then What's Christmas said...

On Popbitch I once asked what imho meant.

I received the answer: in my hairy orifice.

I have since found the true answer (imho).

Anonymous said...

that dude is funny. and spot on. it's kind of unnerving to have someone call out what we do.

what was his opinion of gorilla? "all this for a f**king chocolate bar?"

john woods said...

Ben. I'm nothing but a small fish in this big puddle but I won't use imho again!