Vando, Sydney-based writer of The Jason Recliner, has announced the 'final recline'.
Knowing there's no coming back has let the already-candid Vando truly let rip.
Transmedia planning is described as: "a wank... just a fancy term for coming up with a well rounded media plan."
Second Life: "Not only is it weird, it's dying."
And on trade magazines: "do we really need... weekly mags where everyone in advertising talks about each other and bla bla bla. At the end of the day, if a Creative Director at Watkins, Spruce and Gribley thinks a competitive ad for Fruit Loops is crap, who gives a shit. Ad folk could spend more time educating their clients rather than their colleagues, but that doesn't win new business does it?"
Goodbye Vando, you'll be missed.
The Marketing Blogs section of my sidebar's looking rather threadbare. Anyone know any good ones?