Thursday, December 07, 2006

Appraisals

It's hideously self-referential, but I have to thank Russell for featuring Scamp in his Campaign column today.

Being a big cuddly teddy-bear of a planner, he was far too kind, using words like "opinionated, clever and friendly".

It felt quite weird. I can't recall getting a written personality report since school...

In general, proper appraisals seem rare in our business. They do have them where I work now, but I'm too new. So I think I've had about three in the last 12 years. And one of those was because I was getting fired.

Maybe they happen more rigorously in account handling than in creative. That's a shame really. We all know teams whose work is universally considered "too safe", "too wacky" or whatever. But does anyone ever tell them?

Tom Wnek (former copywriter, brother of Mark) once went into his creative director Paul Arden's office late at night, and sneaking a glance at the great man's A3 pad, saw it was empty apart from a single word in a box - "Wnek" followed by "?"

Tom shat bricks for 6 months but kept his job, and needless to say, never found out what was on Arden's mind. There were no appraisals at Saatchi's back then. Perhaps there are now, I don't know.

15 comments:

williamdeed said...

That Russell does seem to be a very lovely man.

I hear nothing but good things about him wherever I go. Which admittedly isn't very many places, but his name does seem to pop up a lot in both the virtual and the real worlds.

I'll see if I can find a copy of Campaign in the office tomorrow.

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Anonymous said...

That's one hell of a good endorsement, well deserved. And it's good to see Famous Rob praised too.
I have noticed a gradual "coming out" on your blog over recent months, to the point that Russell even names you in the article.
Do you think that being identified like this has an effect upon your writing?

Scamp said...

The gradual "coming out" (as you cheekily put it) wasn't deliberate...

I only told one or two people at DDB about Scamp, then all of a sudden it seemed they all knew. And this is a small industry; word apparently reached my new agency before I even started.

As far as an effect on what I write about, realistically the end of anonymity does stop me writing anything negative about my employer or clients. Not sure I would have done anyway, though. I've got 2 kids to feed!

In any case, I'm absolutely loving BBH so it isn't a problem.

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