Friday, September 28, 2007

The Ad Blog Charts For September 2007

Here are the world's most popular ad blogs, as measured by traffic rankings from Alexa.

Top 25 Ad Blogs (world
   ranking)
1     (1)AdRants30,171
2     (2)Advertising/Design Goodness  53,828
3     (6)Duncan's TV Ad Land62,958
4     (4)Adverblog69,591
5     (5)AdFreak75,466
6     (3)Adverbox83,833
7   (10)Copyranter126,746
8     (7)Ad Punch129,038
9     (9)Adland132,908
10   (8)Logic + Emotion138,399
11   (11)AdPulp149,156
12   (12)Coloribus171,437
13   (17)Experience Curve248,130
14   (13)Jaffe Juice270,084
15   (14)Twenty Four285,642
16   (new)Agency Spy360,055
17   (16)AdScam385,524
18   (19)BrandFlakes for Breakfast426,704
19   (18)Make The Logo Bigger450,425
20   (22)Advertising For Peanuts466,269
21   (21)Hee-Haw Marketing466,418
22   (20)AdArena492,901
23   (23)American Copywriter515,733
24   (15)How Advertising Spoiled Me526,330
25   (24)Beyond Madison Avenue588,231

The rise of the 'ranter continues. Copyranter is now up to No.7. Done a shit ad? Find your flak jacket.

There are no UK blogs in the Top 25 at the moment. Sniff.

An ↑ means a blog's traffic has gone up by 15% or more in the past month, and a ↓ means it's gone down 15%.


Top 10 UK Ad Blogs (world
  ranking)
1   (5)Crackunit591,486
2   (2)Adliterate630,419
3   (1)Welcome To Optimism  637,916
4   (3)Scamp685,128
5   (6)Faris955,125
6   (7)Northern Planner1.0m
7   (4)FishNChimps1.2m
8   (9)TV's Worst Adverts1.4m
9   (10)Living Brands1.5m
10   (8)Serendipity Book1.6m

Ladies and gentlemen, we have a new Number 1. After a 3-month reign at the top, the W&K London blog Welcome To Optimism has been unseated by Iain Tait's Crackunit. Where does Iain find all the amazing stuff he features? I don't know, but I'm glad that he does.

In other chart news, Daniel Mejia over at AdStructure has put together a useful ranking of the Top 27 ad bloggers aged 27 and under. Nice work, Daniel.

UK means UK-based. Ad blog means ad blogs not marketing blogs, so that excludes Gapingvoid. Although Paul Colman is now a planner at W&K, he doesn't class the wildly popular Life In The Middle as an ad blog and Russell Davies no longer blogs about advertising. He just writes about it in Campaign. Also, I'm only counting English language blogs.

If I've missed anyone out, please tell me and I'll put them in next month.

5 comments:

Paul H. Colman said...

I might have mentioned this before, but I've been told that the reason I do well on Alexa is because of a simple quirk regarding .co.uk typepad addresses (and the way Alexa measures them), not because of the number of people who read it.

Now, obviously some people do read it - my Dad for one, but not as many as the stats suggest.

Shame, it felt good being number one.

Anyway, Iain does deserve to be up there. His blog is the first I recommend when asked.

Lunar BBDO said...

What makes a T-shirt 'ironic'?

Martina said...

Thanks for sharing a list of UK adv blogs. I've been looking for them for quite a long time, but they seemed impossible to find/recognize in the US domination. ciao,

Martina
(http://www.adverblog.com)

Rachel Clarke said...

I'm not sure, sometimes I'm an ad blog, sometimes a marketing blog! On the ad blog days, then according to Alexa I think I'm in the top 25, just ;) But great list of things I need to read.

Scamp said...

Nice blog, Rachel. I'll put you up on my links list and take Behind The Buzz into account for next month's chart.