Wednesday, July 25, 2007

The Ad Blog Charts For July 2007

Here are the world's most popular ad blogs, as measured by traffic rankings from Alexa.

Top 25 Ad Blogs (world
1     (2)AdRants23,518
2     (3)Advertising/Design Goodness  44,404
3     (4)Adverbox61,895
4     (6)Adverblog70,418
5     (3)AdFreak71,648
6     (9)Duncan's TV Ad Land90,986
7     (7)Logic + Emotion105,680
8     (8)Coloribus113,056
9    (11)Ad Punch135,534
10   (10)Adland142,577
11  (13)AdPulp151,195
12   (14)Copyranter175,872
13   (12)Jaffe Juice202,546
14   (15)Twenty Four263,549
15   (16)How Advertising Spoiled Me290,008
16   (18)AdScam332,305
17   (21)Make The Logo Bigger392,140
18   (19)AdArena395,206
19   (re-)BrandFlakes for Breakfast399,518
20   (16)Experience Curve410,578
21   (20)Beyond Madison Avenue420,758
22   (25)American Copywriter424,300
23   (23)Hee-Haw Marketing435,440
24   (22)Welcome To Optimism465,353
25   (re-)FishNChimps469,995

Big shock this month.

The reigning No.1 - Houtlust - has ceased publishing. Not sure why. But he promises to return at some future date.

An ↑ means a blog's traffic has gone up by 15% or more in the past month, and a ↓ means it's gone down 15%.

Top 10 UK Ad Blogs (world
1   (1)Welcome To Optimism  465,353
2   (2)FishNChimps469,995
3   (3)Scamp560,088
4   (4)Adliterate692,070
5  (new)Crackunit836,311
6   (6)Faris840,035
7   (7)Northern Planner1.1m
8   (5)Living Brands1.4m
9   (new)Dan Germain1.6m
10  (new)TV's Worst Adverts1.7m

A well-established blog but new to this chart is Iain Tait's Crackunit, a veritable beacon of quality content.

New in at No.9 this month is Dan Germain's blog, with the tagline "creative stuff, milky baby breath and some other rubbish". As you would expect from the man behind much of the wonderful stuff produced by Innocent Drinks, Dan's blog is warm, witty, creative, and shot-through with childlike wonder.

And new at No.10 is the blog that bites the hand that feeds us, TV's Worst Adverts.

UK means UK-based. Ad blog means ad blogs not marketing blogs, so that excludes Gapingvoid. Paul Colman doesn't class Life In The Middle as an ad blog and Russell Davies insists he no longer blogs about advertising. Also, I'm only counting English language blogs.

If I've missed anyone out, please tell me and I'll put them in next month.


faris said...

Can't believe Iain's gone straight in above me ;-p

Anonymous said...

Scamp said...

Nice blog, but as I mentioned in the post, I am (perhaps chauvinistically) only counting English-language blogs.